PublisherDOIYearVolumeIssuePageTitleAuthor(s)Link
Asian Journal of Beauty and Cosmetology10.20402/ajbc.2018.02542018164569-578Marketing Strategies and Consumer Recognition of Medical CosmeticsKyung Jin Kim, Hyo Sun Hanhttp://e-ajbc.org/upload/pdf/ajbc-16-4-569.pdf, http://e-ajbc.org/journal/view.php?doi=10.20402/ajbc.2018.0254, http://e-ajbc.org/upload/pdf/ajbc-16-4-569.pdf
Journal of Consumer Marketing10.1108/073637698102191341998153265-281Green marketing of cosmetics and toiletries in ThailandLalit M. Johri, Kanokthip Sahasakmontrihttp://www.emeraldinsight.com/doi/full-xml/10.1108/07363769810219134, http://www.emeraldinsight.com/doi/full/10.1108/07363769810219134
Journal of Consumer Culture10.1177/14695405188186312018146954051881863Cleanups, confidence, and cosmetics: Marketing beauty in IndiaGauri Pathak, Mimi Nichterhttp://journals.sagepub.com/doi/pdf/10.1177/1469540518818631, http://journals.sagepub.com/doi/full-xml/10.1177/1469540518818631, http://journals.sagepub.com/doi/pdf/10.1177/1469540518818631
Journal of Consumer Marketing10.1108/07363760910940465200926297-109Canadian and French men's consumption of cosmetics: a comparison of their attitudes and motivationsNizar Souiden, Mariam Diagnehttp://www.emeraldinsight.com/doi/full-xml/10.1108/07363760910940465, http://www.emeraldinsight.com/doi/full/10.1108/07363760910940465
Journal of Consumer Marketing10.1108/073637698102359101998155435-448Customer loyalty strategiesDennis L. Duffyhttp://www.emeraldinsight.com/doi/full-xml/10.1108/07363769810235910, http://www.emeraldinsight.com/doi/full/10.1108/07363769810235910
Journal of Consumer Marketing10.1108/07363769510084885199512228-39Product comprehension and promotional strategiesTimothy R. Graeffhttp://www.emeraldinsight.com/doi/full-xml/10.1108/07363769510084885, http://www.emeraldinsight.com/doi/full/10.1108/07363769510084885
Journal of Consumer Marketing10.1108/073637604105256962004212134-143Strategies for influencing parental decisions on food purchasingMarie Marquishttp://www.emeraldinsight.com/doi/full-xml/10.1108/07363760410525696, http://www.emeraldinsight.com/doi/full/10.1108/07363760410525696
Journal of Consumer Marketing10.1108/073637609109540732009263141-142Unintended consequences of race‐based segmentation strategiesEdith F. Davidsonhttp://www.emeraldinsight.com/doi/full-xml/10.1108/07363760910954073, http://www.emeraldinsight.com/doi/full/10.1108/07363760910954073
Journal of Consumer Marketing10.1108/jcm.1998.15.3.297.11998153297-299Marketing to the Mind ‐ Right Brain Strategies for Advertising and Marketing981Richard C. Maddock, Richard L. Fulton. Marketing to the Mind ‐ Right Brain Strategies for Advertising and Marketing. Westport, CT: Quorum Books 1996. 304 pp, ISSN: .95Denise T. Smarthttp://www.emeraldinsight.com/doi/full-xml/10.1108/jcm.1998.15.3.297.1, http://www.emeraldinsight.com/doi/full/10.1108/jcm.1998.15.3.297.1
Journal of Consumer Marketing10.1108/jcm-02-2013-04682013305427-435Developing marketing strategies to increase vegetable consumptionJean C. Darian, Louis Tuccihttp://www.emeraldinsight.com/doi/full-xml/10.1108/JCM-02-2013-0468, http://www.emeraldinsight.com/doi/full/10.1108/JCM-02-2013-0468