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Asian J Beauty Cosmetol > Accepted Articles

doi: https://doi.org/10.20402/ajbc.2016.0111    [Accepted]
Differences in Compensation Satisfaction Pertaining to the Use Pattern of Skin Care Clinics
Shin Misuk
Department of Beauty Design, Wonkwang University, Iksan-si, Jeollabuk-do, Korea
Corresponding author:  Shin Misuk ,Tel: 031 816 7975, Fax: 02 940 7826, Email: 1122sin@hanmail.net
Received: December 27, 2016;  Accepted: June 26, 2017.  Published online: August 17, 2017.
ABSTRACT
Purpose:
This study examined the effects of the women’s patterns of skin care clinic visits on compensation satisfaction with the aim of enhancing the quality of such facilities and systemizing their compensation programs for providing better services. The study findings will be used as training materials and marketing aids by clinics and startups to build their trust with customers.
Method:
The data for this study were collected over a period of 2 months from July 6 to September 5, 2015. The questionnaires were administered to adult women residing in Seoul who visited skin care clinics. Among the distributed 282 questionnaires, 82 questionnaires with inadequate responses were excluded and 200 questionnaires were used as the final data.
Results:
The type and one-time fee of skin care clinics significantly affected the difference in the women’s compensation satisfaction depending on their patterns of skin care clinic visits. No marked difference in compensation satisfaction was noted with respect to the information source and visit frequency.
Conclusion:
Thus, to improve compensation satisfaction depending on the women’s patterns of skin care clinic visits, their reliability as well as empathy toward them should be enhanced rather than simply increasing tangibility, responsiveness, and assurance.
Key words: Skin care clinics, Compensation satisfaction, Compensation program, Reliability, Responsiveness
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