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Effects of Salespersons’ Verbal and Nonverbal Communication in Beauty Service Encounters on Brand Image and Store Loyalty
Sun-Ju Park
Asian J Beauty Cosmetol. 2023;21(4):593-603.   Published online December 28, 2023
DOI: https://doi.org/10.20402/ajbc.2023.0060
                        
Mediating Effect of Perceived Value on the Relationship between Brand Image and Customer Loyalty of Hair Salon
Yi-Ju Yeo, Eun-Jun Park
Asian J Beauty Cosmetol. 2021;19(3):343-354.   Published online September 30, 2021
DOI: https://doi.org/10.20402/ajbc.2021.0181
                           Cited By 1
Marketing Strategies and Consumer Recognition of Medical Cosmetics
Kyung Jin Kim, Hyo Sun Han
Asian J Beauty Cosmetol. 2018;16(4):569-578.   Published online November 14, 2018
DOI: https://doi.org/10.20402/ajbc.2018.0254
                           Cited By 2
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