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The Effects of Communication Between Skin Care Estheticians and Customers on Customer Satisfaction and Reuse Intention
Mi Hyun Jo, You Jung Kim, Seunghee Bae
Asian J Beauty Cosmetol. 2026;24(2):223-234.   Published online June 30, 2026
DOI: https://doi.org/10.20402/ajbc.2026.0022
                        
Effects of Career Decision-Making Self-Efficacy and Major Satisfaction on Employment Self Efficacy among Junior College Beauty Major Students: A Mixed-Methods Study
Jaeeun Lee, Haejung Chon
Asian J Beauty Cosmetol. 2026;24(2):197-209.   Published online June 30, 2026
DOI: https://doi.org/10.20402/ajbc.2026.0020
                        
A Study on the Preference for Makeup Product Purchasing Behavior through Vertical Commerce: Focusing on the MZ generation
Won Yeong Gu, Jeong Ju Shin, Seunghee Bae
Asian J Beauty Cosmetol. 2026;24(1):117-129.   Published online March 26, 2026
DOI: https://doi.org/10.20402/ajbc.2026.0013
                        
Study Attitude and Career Decision Making among Cosmetology Students: Mediating Influence of Major Satisfaction
Yoo Jin Oh
Asian J Beauty Cosmetol. 2026;24(1):93-103.   Published online March 26, 2026
DOI: https://doi.org/10.20402/ajbc.2026.0005
                        
Impact of Working Environment and Job Satisfaction on Turnover Intention among Beauty Industry Workers
Hye-Suk Han, Won-Ji Jung
Asian J Beauty Cosmetol. 2026;24(1):37-46.   Published online March 26, 2026
DOI: https://doi.org/10.20402/ajbc.2025.0114
                        
Digital Transformation Perception and Learning Engagement among Adult Beauty Major Learners in Cyber Universities: The Roles of Beauty App Learning Experience and University Satisfaction
Young-whan Sung, Jaeeun Lee
Asian J Beauty Cosmetol. 2026;24(1):25-36.   Published online March 26, 2026
DOI: https://doi.org/10.20402/ajbc.2025.0112
                        
Body Image Perception in Relation to Manual Therapy Use and Customer Satisfaction
Jeong Ju Shin, Yeong Hwa Lee, Seunghee Bae
Asian J Beauty Cosmetol. 2025;23(4):641-652.   Published online December 18, 2025
DOI: https://doi.org/10.20402/ajbc.2025.0077
                        
Effects of Nonverbal Communication Factors of Beauty Service Providers on Customer Satisfaction and Behavioral Intention: Focusing on Customers in their 20s in the Seoul Metropolitan Area
Sun-Ju Park, Nam-Mi Her
Asian J Beauty Cosmetol. 2025;23(4):581-590.   Published online December 18, 2025
DOI: https://doi.org/10.20402/ajbc.2025.0057
                        
Influence of Servicescape on Customers’ Emotional Reaction, Satisfaction, and Revisit Intention in Skin Care Shops
Ji-An Yang, Je-Hee Oh, Seunghee Bae
Asian J Beauty Cosmetol. 2025;23(3):435-444.   Published online August 29, 2025
DOI: https://doi.org/10.20402/ajbc.2025.0055
                        
Effects of External Image Awareness and Beauty Care Behavior on Life Satisfaction among Active Seniors
Su-Jee Jung, Kyung-Eun Namkung, Seunghee Bae
Asian J Beauty Cosmetol. 2025;23(3):423-434.   Published online August 29, 2025
DOI: https://doi.org/10.20402/ajbc.2025.0053
                           Cited By 1
Effects of Core Job Competencies of Estheticians on Satisfaction and Revisit Intention
Kyung-Eun NamKung, Su-Jee Jung, Seunghee Bae
Asian J Beauty Cosmetol. 2025;23(3):411-422.   Published online August 29, 2025
DOI: https://doi.org/10.20402/ajbc.2025.0052
                        
Effect of Service Learning Experience on Learning Satisfaction and Job Preparation Behavior among College Students Taking Beauty Courses
YUSUBJANOV ISLOMJON, Min Jeong Ryu
Asian J Beauty Cosmetol. 2025;23(3):307-317.   Published online August 29, 2025
DOI: https://doi.org/10.20402/ajbc.2025.0023
                        
Effect of Major Club Activities of Students Majoring in Skincare on Career Preparation Behavior Through the Mediating Role of Satisfaction with Major Club Activities
Moon-Joo Kim
Asian J Beauty Cosmetol. 2025;23(2):215-226.   Published online May 14, 2025
DOI: https://doi.org/10.20402/ajbc.2025.0007
                        
Impact of Educator’s Communication Style on Class Satisfaction: Parameters of Learning Flow
Sun-Ju Park
Asian J Beauty Cosmetol. 2025;23(1):81-90.   Published online January 21, 2025
DOI: https://doi.org/10.20402/ajbc.2024.0097
Correction in: Asian J Beauty Cosmetol 2026;24(2):337
                           Cited By 1
Differences in Management Status and Satisfaction by Hair Dye Type
Jaeeun Jung, Haejung Chon
Asian J Beauty Cosmetol. 2025;23(1):35-45.   Published online January 21, 2025
DOI: https://doi.org/10.20402/ajbc.2024.0081
                           Cited By 1
A Study on the Effect of Attitudes toward Using Color Cosmetics on Appearance Perception: A Medium of Appearance Satisfaction
Ji-hyun Jeon, Seunghee Bae
Asian J Beauty Cosmetol. 2024;22(4):671-680.   Published online December 24, 2024
DOI: https://doi.org/10.20402/ajbc.2024.0100
                        
Subjective Skin Condition and Beauty Therapy Preference of Female College Students
Haejung Chon
Asian J Beauty Cosmetol. 2024;22(2):345-355.   Published online June 30, 2024
DOI: https://doi.org/10.20402/ajbc.2024.0030
                           Cited By 3
The Effect of Career Maturity on Career-Decision-making Via Departmental Satisfaction of College Students Studying Skincare
Moon-Joo Kim
Asian J Beauty Cosmetol. 2024;22(2):261-272.   Published online June 30, 2024
DOI: https://doi.org/10.20402/ajbc.2024.0007
                           Cited By 2
Impact of Hairdressers’ Motivation to Participate in Volunteer Activities on Job Satisfaction
Oh Sun Yoon
Asian J Beauty Cosmetol. 2023;21(3):383-393.   Published online September 27, 2023
DOI: https://doi.org/10.20402/ajbc.2023.0031
                        
Effect of Detox Lifestyle on Skin Care Satisfaction and the Client Quality of Life at a Skin Care Salon
Moon-Joo Kim
Asian J Beauty Cosmetol. 2023;21(2):219-229.   Published online June 29, 2023
DOI: https://doi.org/10.20402/ajbc.2023.0017
                           Cited By 2
Analysis of the Correlation between Male Hair Cutting Technique and Hair Designer Job Efficiency
Jang-Soon Park
Asian J Beauty Cosmetol. 2023;21(2):211-218.   Published online June 29, 2023
DOI: https://doi.org/10.20402/ajbc.2023.0010
                           Cited By 1
Effects of Beauty Service Workers’ Image-Making on Customer Satisfaction and Revisit Intention
Sun-Ju Park
Asian J Beauty Cosmetol. 2022;20(2):261-271.   Published online June 29, 2022
DOI: https://doi.org/10.20402/ajbc.2022.0047
                           Cited By 4
The Effect of the Quality of Online Lectures and Academic Self-Efficacy on the Lecture Satisfaction of College Students Majoring in Beauty
Woo-Been Kim, Jung-Eun Park, Yun-Kyung Lim, Eun-Jun Park
Asian J Beauty Cosmetol. 2022;20(2):193-202.   Published online June 29, 2022
DOI: https://doi.org/10.20402/ajbc.2022.0010
                           Cited By 4
Effects of Career Decision Self-Efficacy in College Students Majoring in Cosmetology on Career Preparation Behavior and Major Satisfaction
Young-jo Lee, Sung-Nae Lee
Asian J Beauty Cosmetol. 2022;20(1):73-84.   Published online March 23, 2022
DOI: https://doi.org/10.20402/ajbc.2021.0296
                           Cited By 3
Effect of Job Stress on Job Satisfaction and Quality of Life of Beauty-Related Workers
Ae-kyung Kim
Asian J Beauty Cosmetol. 2021;19(4):583-594.   Published online December 29, 2021
DOI: https://doi.org/10.20402/ajbc.2021.0217
                           Cited By 4
Effects of Awareness of Negative Leadership on Job Satisfaction and Intention to Change Jobs for Estheticians of Skin Care Salons
Moon-Joo Kim
Asian J Beauty Cosmetol. 2021;19(1):89-100.   Published online March 29, 2021
DOI: https://doi.org/10.20402/ajbc.2021.0127
                           Cited By 3
Effects of Cosmetics Purchase Decision Factors of Female University Students in Korea and Taiwan on the Korea Cosmetics Satisfaction
Yun-Kyoung Oh
Asian J Beauty Cosmetol. 2020;18(4):619-628.   Published online December 29, 2020
DOI: https://doi.org/10.20402/ajbc.2020.0086
                           Cited By 3
Effect of Fun Factors on Self-Efficacy and Quality of Life in Hair Designers
Young-jo Lee
Asian J Beauty Cosmetol. 2020;18(4):481-491.   Published online December 29, 2020
DOI: https://doi.org/10.20402/ajbc.2020.0061
                        
Research on Understanding and Actual Situation of Chinese Adult Women age of 20-40 on Cosmetic Plastic Surgery
Zhuhong Li, Myung-Sun Lee
Asian J Beauty Cosmetol. 2020;18(4):461-468.   Published online December 29, 2020
DOI: https://doi.org/10.20402/ajbc.2020.0053
                           Cited By 1
The Effect of Spa Massage on Subjective Satisfaction and Improvement in Quality of Life for Clients of Skin Care Salons
Moon-Joo Kim
Asian J Beauty Cosmetol. 2020;18(1):107-117.   Published online March 27, 2020
DOI: https://doi.org/10.20402/ajbc.2020.0007
                           Cited By 1
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