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A study on the Repositioning Strategy for Competitiveness of Enterprise in Low-Cost Cosmetics Market
Man Seok Song
Asian J Beauty Cosmetol. 2018;16(3):405-416. Published online 2018 Aug 22 DOI: https://doi.org/10.20402/ajbc.2018.0225
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Citations to this article as recorded by
A Study on the Influence of Brand Extension Portfolio Strategy on Cannibalization in Low-cost Cosmetics Market
Man Seok Song
Asian Journal of Beauty and Cosmetology.2020; 18(1): 65. CrossRef A Study on Brand Extension and Cannibalization of Color Cosmetics
Man Seok Song, Yun-Jae Cho, Mi Ju Yim
Asian Journal of Beauty and Cosmetology.2020; 18(4): 571. CrossRef Factors Affecting Cosmetic Mobile App Performance and the Moderating Effect of User Motivation
Yu Seon Choi, Sang Mo Kang, Sun Young Paik
Asian Journal of Beauty and Cosmetology.2019; 17(2): 223. CrossRef
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