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Effect of Bio Cosmetic Brand Equity on Brand Loyalty and WOM Intention
Mi Jeong Choi, Yu Ri Kim
Asian J Beauty Cosmetol. 2022;20(3):337-348.   Published online 2022 September 30    DOI: https://doi.org/10.20402/ajbc.2022.0040

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Effect of Bio Cosmetic Brand Equity on Brand Loyalty and WOM Intention
Asian Journal of Beauty and Cosmetology. 2022;20(3):337-348   Crossref logo
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The effect of brand awareness, brand image, satisfaction, brand loyalty and WOM on purchase intention: An empirical research on social media
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PERAN DARI DIMENSI BRAND EXPERIENCE RESTORAN DALAM MENCIPTAKAN BRAND LOYALTY DAN DAMPAKNYA TERHADAP BRAND EQUITY [THE EFFECT OF BRAND EXPERIENCE'S DIMENSION IN CREATING BRAND LOYALTY AND IT'S EFFECT ON BRAND EQUITY]
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FFECT OF BRAND IMAGE ON CUSTOMER SATISFACTION & LOYALTY INTENTION AND THE ROLE OF CUSTOMER SATISFACTION BETWEEN BRAND IMAGE AND LOYALTY INTENTION: A STUDY IN CONTEXT OF COSMETIC PRODUCT
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The effect of brand equity dimensions on repurchase intention
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Study 1: Sector-specific Antecedents of Retail Brand Equity
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Study 2: Reciprocity between Perceived Value and Retail Brand Equity
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Perceptional components of brand equity: Configuring the Symmetrical and Asymmetrical Paths to brand loyalty and brand purchase intention
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Impact of Brand Association, Brand Image & Brand Loyalty on Brand Equity
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Pengaruh Brand Awareness, Brand Image Dan Brand Loyalty Terhadap Brand Equity Pada Pengguna Sepatu Nike Di Jakarta
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